In a distracted world …, and at a moment when there seems to be widespread public doubt about whether to continue supporting the study of the past as this organization has traditionally understood that activity, what is the future of history? There are many answers to this question, of course, and it is the job of the American Historical Association—and all of us—to offer those answers as effectively as we can to defend in public the continuing importance of history both in the United States and in the wider world. But for me, there is one answer that is arguably the most basic of all, and that is, simply: storytelling. We need to remember the roots of our discipline and be sure to keep telling stories that matter as much to our students and to the public as they do to us. Although the shape and form of our stories will surely change to meet the expectations of this digital age, the human need for storytelling is not likely ever to go away. It is far too basic to the way people make sense of their lives—and among the most important stories they tell are those that seek to understand the past. …
[T]he undergraduate classroom, far more than the graduate seminar, is where we take the results of our monographic research and place them in a much larger interpretive frame where we can show our students—and, by extension, our non-professional readers and ourselves—the larger meanings of our work. Original research is of course indispensable and lies at the cutting edge of disciplinary growth and transformation. But no one else will ever know this if we fail to come back from the cutting edge to integrate what we have learned into the older and more familiar stories that non-historians already think they know and care about. This is where we join other historical storytellers—journalists, novelists, dramatists, and filmmakers, as well as our academic colleagues in all the other historical disciplines—to keep asking what the past means and why ordinary people should care about it.
—William Cronon, “Storytelling” (presidential address to the American Historical Association), New Orleans, 2013